Topic outline

  • General

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  • Contact card and subject information

    Faculty:Humanities and Social Sciences

    Department:Media and Communication Sciences

     Course:Media and communication theories

     Academic level: third year media

     unit:basic

    Credits :5

    Coefficient :3

    Hourly volume: 45 hours

    method: continuous observation + examination

    Teacher :Takieddine Yahia

    Email:takieddine.yahia@univ-msila.dz 



  • objectives

    It aims to provide the student with the various divisions of communication theories, from their inception to the present time. It is a work that aims to contribute to the student’s theoretical formation in media and communication sciences. Teaching him to think about theorizing in communication, developing knowledge of communication theories, and building theoretical weight around the theories


  • Diagnostic evaluation and pretest acquisitions

    Prior knowledge required

    General basic knowledge about Media and communication sciences (fields of study and specializations).


  • Article content

     (distributed to semesters 5 and 6) Subject content

    - Primary concepts: the concept of theory (tradition, perspective, approach, approach school) the concept of communication theory..

    -Historical development of communication theories (review of their classifications approaches or most important theoretical traditions…)

    -  A detailed review of theories: strong and direct influence , selective influence, theories of limited influence, theories of long-term influence

  • Lecture 1

    Lecture objectives

     Introducing the student to the most important preliminary concepts related to the theory, as well as the most important developments known to i

     Enabling the student to know the cognitive background of the theory and the theoretical heritage

    Using theory in various research and studies


  • Lecture 2

    Lecture objectives:

    - Introducing the student to the most important preliminary concepts related to the theory, as well as the most important developments known to it.

    - Enabling the student to know the cognitive background of the theory and the theoretical heritage.

    - Using theory in various research and studies.


  • Lecture 3

    Lecture objectives:

    - Introducing the student to the most important preliminary concepts related to theory, model, approach, and communication theory

    - Enabling the student to know the difference between these concepts

    - Using previous concepts in various scientific topics


  • Final evaluation

  • Sources and references

          

    • Armand et Michèle Mattelart, Histoire des théories de la communication, coll. "Repères", La Découverte, 2004
    • watzalawick Paul : une logique de la communication Editions du Seuil 1980                                                                                                
    • Yves Winkin et autres: La nouvelle communication. Editions points 2000. 
    •  Attalah Paul :Théories de la communication. Publications universitaires du Quebec. 1991

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